If you’re planning to join the 50 Million people who will be watching Super Bowl 46 you may also be thinking where to watch the game.
Win A 70" Sharp Aquos LED-LCD TV
We provided a couple of suggestions in our previous post about places to watch the Super Bowl in Chicago, but what would be better than checking it out from your own living room with a 70″ HD TV that could be yours if you are selected to win the drawing from McGrath Lexus of Chicago.
All you have to do is come down and test drive a car and you’re automatically entered!
If you happen to be the one who wins, send us a photo of your Super Bowl party with the new TV so we can post it here on the blog!
Contact us if you’re interested in test driving a vehicle (click here).
The above video is a sneak peek of the first Lexus Super Bowl commercial. The video features the new 2013 GS 350 which will soon arrive here at McGrath Lexus of Chicago (details of GS 350).
However, there is another opportunity for Chicago residents to become involved on Super Bowl Sunday. An event that could surely use some volunteers and perhaps bring inspiration to those living without shelter. The Cornerstone Community Outreach is hosting a Super Bowl Party and they are looking for some volunteers to bring a few things down and brighten up the faces of the kids and the homeless veterans, some of whom temporarily reside here.
If you do happen to participate, send us an email to let us know what your experience was like so we can share it on our blog, so it may inspire others to help based on your experience.
Have fun, drive safe, and enjoy the game!
Lexus GS 350 Super Bowl Commercial Press Release
The following is the press release from Lexus, regarding the new 2013 GS 350..
TORRANCE, Calif., January 17, 2012 – With a host of new vehicles coming to market in 2012, Lexus is poised to be one of the fastest-growing luxury brands this year. To kick off the product onslaught, the company will debut its first-ever Super Bowl commercial for Super Bowl XLVI on Sunday, February 5 on NBC.
“This is a big year for Lexus as we introduce nine new or updated models, and the Super Bowl provides us with an equally big opportunity to reach a highly engaged audience of 50 million people,” said Brian Smith, Lexus vice president of marketing. “The star of our commercial is the all-new 2013 GS which launches in February and kicks off a pivotal era for the Lexus brand. The spot also will convey that even more products are waiting in the wings and are anxious to hit the road.
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The :30 second commercial is scheduled to run during the first half of Super Bowl XLVI. A :15 second sneak-peek of the commercial can be seen today on Lexus social media channels, including Facebook.com/Lexus and YouTube.com/Lexus. The ads were created by Attik, a Lexus roster agency, while the overall GS launch advertising is headed by Lexus’ agency of record, Team One.
Leading up to its Super Bowl commercial, Lexus is embarking on a unique social media activation called TweetDrive Engineered by Lexus. It is a socially-fueled game engaging football fans during the professional football playoffs. TweetDrive Engineered by Lexus airs live on NBCSports.com and offers fans the opportunity to earn yardage, move their “team” down the field and score a touchdown during the actual playoff games and throughout the week.
“TweetDrive Engineered by Lexus offers a unique way to challenge sports fans to put their knowledge about football and social media to the test,” said Brian Smith, Lexus vice president of marketing. “There is a lot of excitement about football this time of year and Lexus is pleased to join in the action through this program. It’s also a great way to build on the anticipation created by our upcoming Super Bowl ad, a first for Lexus.”
The object of the game is to gain enough yards to score a touchdown. Yardage is accumulated by tweeting the correct answers to a mix of trivia and predictive gaming questions using the #LexusTweetDrive hash tag. For each playoff game a fan plays TweetDrive, they are entered to win the grand prize — a trip for two to an NBC Sports Premium Event.* To participate, fans just need to register at NBCSports.com and watch for tweets from @Lexus using #LexusTweetDrive during playoff games (predictive gaming questions) and throughout the week (trivia questions) through January 22, 2012.
The game will be promoted via NBC Sports, and Lexus social media outlets and NBCSports.com.
[Source: Lexus]
2013 Lexus LX 570 – Revealed in Detroit for 2012 NAIAS
The 2012 NAIAS is underway at Cobo Hall located in downtown Detroit where just a few days ago I sat with journalists as the lights dimmed and Mark Templin took the stage introducing the new concept Lexus LF-LC.
It was yet another example of the new [...]
Lexus Concept LF-LC Revealed To Media
The smoldering hot Lexus LF-LC Concept was revealed on stage in the Riverview Ballroom on day one where media reps from around the world gathered for the much anticipated Lexus event at the 2012 NAIAS, which was kicked off in Detroit, Michigan on January 9th, 2012 for the press and [...]
Lexus is known for it’s Pursuit of Perfection, a quality integrated into every aspect of the Lexus ownership experience.
It seems that even the byproduct of Lexus performance engineering, the sound, is inherently perfect.
Sounds Like Perfection
So how can you create perfection in the sound a car makes? You don’t, it’s a characteristic that identifies with [...]
We have partnered with the Respiratory Health Association of Metropolitan Chicago for a number of years for the First Look For Charity at the Chicago Auto Show. This event is a black tie event on the Thursday night before the public opening of the show. [...]
• Base Price for 2013 Lexus GS 350 Remains at 2011 Model Year Price
• Enhanced Powertrain for Better Fuel Economy
• Advanced Multi-Media Display with Industry-First 12.3-Inch, Split-Screen
• Unique and Distinctive Package Offerings
TORRANCE, Calif. (Dec. 21, 2011) – Lexus today announced a zero increase on the Manufacturer’s Suggested Retail Prices (MSRP) for the all-new 2013 GS 350, which will [...]
The Lexus LF-LC Concept sneak peak which was going to be unveiled in Detroit at the NAIAS is now being revealed online after the images leaked earlier today.
Here’s the Lexus Concept LF-LC:
Next month, the NAIAS (North American International Auto Show) will begin opening the doors to journalists in Detroit to show the new vehicle design, latest technology, and whatever the automakers think will captivate the media.
Lexus has a couple of models to reveal, one most notably being the debut of a new Lexus concept car that [...]
Lexus donates $5 for every Big Red Bow shared on Facebook and Twitter through January 3
TORRANCE, Calif., Dec. 5, 2011 /PRNewswire/ — As part of its popular annual December to Remember sales event, Lexus announced today that it will donate $5 to Toys for Tots for every big red bow shared via Facebook and Twitter.
